Magdaly Santillanez, 2024 Rising Leaders of Mexico Fellow
Meet the 2023 - 2024 Rising Leaders of Mexico Fellows
Generously sponsored by the Luff Family, Jane McConnell, and TJ Heyman
Aldo Medina
Ticket for Change Mexico | Mexico City, Mexico
Aldo has a Bachelor’s Degree in Business Administration and a Master’s Degree in Business on International Affairs from ESCG Paris in the Business School.
Ticket for Change Mexico is a “new generation school and international movement” whose mission is to inspire and empower business leaders and social entrepreneurs to create an environment that activates team members to discover their own path to become changemakers and tackle societal challenges.
The facilitation of transformative experiences (workshops, bootcamps, hikes & trainings), they discover and activate their own way to become changemakers to make change in society. The clientle come from companies in Sustainability, Human Resources, Corporate, Social
Responsibility leaders, NGO’s or institution focusing on education and youth.
Ticket for Change has supported 130,000 individuals worldwide over the past 10 years with an innovative pedagogy that connects mind, heart and body and is currently developing a domestic branch in Mexico.
Ana Evelyn Vásquez Pérez
Yipi | Guadelajara, Mexico
Evelyn has a degree in International Relations from Tecnológico de Monterrey and in Artificial Intelligence from the National Polytechnic Institute. She has a minor in International Cooperation for Development from Tecnológico de Monterrey and a postgraduate degree in E-commerce from Anáhuac University.
She is the co-founder of Yipi, a tech-based company that provides afe and sustainable short-distance (5 km or less) passenger transportation, which prevents the thousands of accidents and deaths provoked by motorcycles taxis, and tuk-tuks. Yipi has transported over 100,000 users and saved over 79,000 kg of CO2 emissions since it started its operations in 2020. Driving Yipi’s success is a dedicated team of four professionals who are passionate about reshaping urban mobility and making sustainable transportation and legislated as Community Transport.
Additionally, the Business Advisory Council of Jalisco promotes Evelyn’s policy of “Sustainable Minimobility” into a law that requires any transportation of less than 5km to be zero emissions.
Santander X Global Challenge Barcelona (2023) / Startup Building UAG (2023) / Heineken Green Challenge (2022) / InchTech and Social Impact by Siemens Energy Mexico (2022) / GIZ Mexico (2022) / Santander X (2021) / New Ventures and Small Livewire Accelerator
Germán Zubía
CONNOVO | Mexico City, Mexico
German has a Master’s Degree in Local Economic Development from the London School of Ecnomics.
Germán is the co-founder of Connovo, the first “Impact Venture Studio” in Mexico, benefiting over 20,000 people.
Germán is the CEO of Hipocampus Centros de Aprendizaje, a social enterprise dedicated to increasing access to high-quality early childcare and education services. Hipocampus operates 11 Learning Centers, which have directly benefited more than 2,000 families, and empowered 100 local Women as educators.
Santander X Global Challenge Barcelona (2023) / Startup Building UAG (2023) / Heineken Green Challenge (2022) / InchTech and Social Impact by Siemens Energy Mexico (2022) / GIZ Mexico (2022) / Santander X (2021) / New Ventures and Small Livewire Accelerator
Diana Murrieta
Nosotras para Ellas | Mexico City, Mexico
Diana has a Bachelor’s of Laws from Tecnológico de Monterrey.
Diana is a lawyer and worked for the UN for Human rights. She is the Founder of Nosotras para Ellas, a nonprofit committed to strategically litigating cases of sexual and family violence, focusing on prevention and access for justice of women.
She is a consultant and speaker on topics related to violence against women and feminism.
She conducts workshops for diverse audiences aimed at raising awareness about gender-based violence and provides legal representation. Nosotras para Ellas has helped approximately 200 women providing legal advice and psychological support and works with over 50 volunteers.
Diana also serves as a weekly gender columnist for the Heraldo de México newspaper.
Arturo Fenton
Becarius | Mexico & Latin America
Arturo has a BS Degree in Digital Systems and Robotics Engineering from Tecnologico de Monterrey and a MS Degreen in Entrepreneurship and Innovation from BI Norwegian Business School. he is currently studying for a Master’s degree in Entrepreneurship and Innovation at BI Norwegian Business School in Oslo, Norway
He Founded Gestorsolar, a software that helps solar companies manage their projects.In 2021, he started Becarius, an initiative that aims to increase the representation of Latino students in international education. Becarius uses social media, which has reached over 300 million users by sharing information about scholarships and opportunities abroad, guidance, and mentorship for applicants. Arturo plans to expand Becarius with English teaching and learning technologies.
Gestorsolar earned him recognition as one of the 15 innovative leaders in Mexico by AT&T, New Ventures, and The Center @ MIT.
Carla Rivero
El Cuyo es Tuyo | Merida, Mexico
Carla studied Industrial Engineering at Universidad Iberoamericana, Ciudad de Mexico.
She is an entrepreneur and former employee at Ashoka. Carla’s first venture Bravura provided training to early-stage entrepreneurs. Carla found El Cuyo es Tuyo. El Cuyo es tuyo – is a small community in the Yucatán, México.
Like many other communities, 100% of El Cuyo’s trash is burnt in the open air. The lack of a formal market and a reduce, reuse and recycle culture, are the main challenges we face while integrating a model that minimizes its waste generation and maximize resource efficiency. As we collectively tread this path towards sustainability, El Cuyo es tuyo stands as a beacon of hope a testament to the positive change that can happen when a community unites for a common purpose.
Within one year of operating, El Cuyo has collected and recycled 2.6 tons of waste, engaged 30% of the town’s of the population in their activities, and established 22 waste collection centers.
Humberto González
abierTTo | Mexico City, Mexico
Humberto has an Engineering degree (ITESM) and an MBA (IPADE). He has worked for General Electric, Ford & HSBC across four countries. He is a business consultant and a professor of business for ITESM. Humberto also mentors and judges for many accelerator programs.
He has developed an app called abierTTO that helps combat poverty by providing access to community entrepreneurs, fostering neighborhood interactions. The technology promotes a person-to-person and family business that provides income for local communities, eliminating the need to shop at big-box retailers.
Through this model, neighbors can initiate and expand their enterprises, forming a self-sustaining ecosystem within their community.
After 5 years, AbierTTo currently supports over 1,000 small businesses, connecting communities in 6 Latin American countries, Mexico, Peru, Chile, Argentina, Costa Rica, and Nicaragua) and has been downloaded by more than 12,000 users.
Karim Guillen Libien
Rearvora | Mexico City, Mexico
Karime has a degree in Biotechnology from Universidad Autónoma del Estado de México.
Karime is Founder of Rearvora a company that transform organic waste (fruit peels, eggshells, floral, cereal and used cooking oil) into sustainable personal care products. Using ecopackaging, proving that sustainability is not a luxury—it’s a necessity. Reinventing and promoting the use of true Green and Clean Beauty.
Her purpose is using her voice to create conscious echos promoting sustainability with Science through entrepreneurship for everyone. Founder of 360° Sustainable Academy, where she educate and guide companies in rethinking waste, turning it into innovation. Co-creator of NoPlastic patent.
Recognized as 25 women in science by 3M in LATAM / Rising Star Women That Build Globant Awards (2023) / Sustainability Nea Award (2023) / Curator of Global Shapers CDMX (2024) / First and only woman in America winner of the Audi Hackathon (2022) / FlagBearer of Mexico One Young World Manchester (2022) / Selected for One Young World Impact Report for worldwide projects working in the SDG 12 and Ambassador Spotlight (2024). President of Entrepreneur Commission for Council of Chambers, State of Mexico (2024)
Magdaly Santillanez
Hacking Money | Mexico City, Mexico
Magdaly, the first in her family to attend a university, obtained a full-ride scholarship in Economics at Instituto Tecnológico Autónomo de México (ITAM).
Hacking Money aims to teach Women financial literacy through a learning platform and basic coding tools to close the gender gaps of financial inclusion and access to STEM tools. She founded a microcredit program for 20 Women in her local community.
Her venture’s first course on financial literacy was launched in 2023 and delivers a social media platform to access Hacking money software.
Member of Global Shapers, for the initiative of the World Economic Forum.
Marian Myers
MazLocal | Mazatlán, Mexico
Marian Secretary of Tourism of the Youth Business Council and Representative of Female Empowerment for Youth Business Council of Mazatlan. She is also the Commander of the Mazatlan American Legion Post 11 and is Official Press for non Spanish speakers.
She is the creator and curator of the annual Entrepreneurial Congress in the state of Sinaloa Vecinos impulsando Vecinos to create a massive event with key speakers & vendors to support the local community of Mazatlan, Mexico.
MazLocal creates collaborative networking for small businesses and enabling community-building connections.
MazLocal is available on eight social platforms with over 10,000 community members and a WhatsApp community with over 700 active participants, reaching over 50,000 views per month & counting.
Paulina Perea
Dos California’s Brewsters | Tijuana, Mexico
Paulina has an Engineering degree on Renewable Energy and a M.S. on Environment.
Paulina is an Associate Professor in the Mechanical Engineering Department at the Autonomous University of Baja California.
She founded Dos California’s Brewsters to onnect women from different backgrounds on both sides of the border over craft beer. She has worked in the craft beer industry since 2017.
The group actively fundraises to provide scholarships for women from low-income backgrounds to attend university.
Academy of Women Entrepreneurs (2021) / The Young Leaders of America International / International Visitors Leadership Program for Women.
Samuel Meschoulam
SMS Consultores | Mexico City, Mexico
Samuel has a Law degree from Universidad Iberoamericana and a Master’s in Public Management from Tecnológico de Monterrey.
Samuel Meschoulam Farji is a legal and consultancy professional and the founder of Axya, a consultancy renowned for its strategic approach to project design, implementation, measurement, and policy analysis through advanced technological tools. His firm commitment to integrating technology enhances the effectiveness and efficiency of public policy and social impact projects.
He currently teaches at Universidad Iberoamericana.
Since establishing Axya in 2017, Samuel has led the firm in leveraging data analytics and digital tools to design and manage projects that address critical issues such as human rights and sustainable development.
His approach ensures that every project is not only legally sound but also technologically advanced, optimizing resource use and maximizing impact.